-Wear your bright bag with completely contrasting colours.
-Wear for colour blocking.
Celebs love them too.
A bright purse is a lot easier to match to outfits then you think. I was surprised. I bought a pair of bright hot pink Lee brand boat shoes last summer and still haven't wore them because it's hard to create a ensemble that doesn't make me look like I'm 15. But I bought a bright burnt orange oversized purse and I use it almost everyday. Even if it's the only thing bright on me, it looks great and makes a fun loving statement now if I just wore bright shoes I would look silly. I love the bright purse fad. Spring and summer is about fun,sun and partying and bright colors go right along with that. At least to a florida girl like me.